Product Localization

Are You Considering Product Localization?

The below articles help you identify product localization requirements based on your company's strategic international expansion plans. Once you've set your requirements, the information provided will facilitate all future localization activities that your company may have. Click on any of the titles below to view the full text.

To Localize Or Not To Localize … Is This The Question At Hand?

All IT and medical companies selling internationally will sooner or later face the question of whether they need technical translation services. If you are the person in charge of making this decision or recommendation, how should you proceed? This article walks you through the questions that need to be asked of the different company departments, and the answers that need to be collected, before a decision is adequately made and software localization services and software translation services are procured. In conjunction with our white paper, How to Plan and Budget for Localization Projects, this article offers you an objective methodology for performing an ROI (Return On Investment) and making an educated decision. To receive the white paper, email us and we will rush you a copy.

Your Localization Strategy Should Evolve With Your Needs.

So you made a decision to localize. Before you start investigating different products and services, you need to gauge the importance of geography, time-to-market, and budget at hand. This article describes the different product localization strategies available to companies today and the pros and cons of each. Over-the-wall, coupled, and integrated strategies are discussed: how they permit applying tradeoffs between time-to-market and costs, and how they can impact development and revenues. With localization we offer English to Spanish translation services as well as many other language translation services.

Top Five Software Localization Services Myths.

Do not rely on false assumptions. In this article, we shed light on the top five myths commonly believed by many executives and decision makers in the corporate world - beliefs such as "anyone that knows a second language can translate or localize a product" and "a lower per word rate reduces localization costs" that can doom your localization efforts. If you find this article useful and before you acquire software localization services, email us back and we will send you a free copy of our white paper, Ten Tips on Achieving Quality in Localization.

 

 

 

 

 

 

 

 

 

 

 

 

 


 

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  Articles:

International Expansion
• Going global on a shoestring?
• Are you considering localization?
• Visible and Hidden benefits
• To localize or not to localize
• Top 5 localization myths

Planning Localization
• Search Engine Geo-Optimization
• Product localization strategies
• Product localization processes
• Do's & don'ts in software development
• Pseudo-translate before you translate
• Best localization practices
• Selecting a localization team
• Selecting in-country reviewers
• Authoring for localization
• Single-sourcing for localization
• Word count demystified
• 10 Localization resolutions

Challenges in Localization
• 5 Reasons why localization fails
• Reduce localization costs
• Min. localization update costs
• Do's and don'ts in localizing art
• Last-minute source changes
• Localizing your website?

• Localization QA

• Localizing into Chinese?

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Localization Blog:
• How to justify localization?
• No Global ECM without EMCM
• The case for FIGS
• How much should you trust?
• Tribute to the freelance translator
• 16 - 0
• When localizing your website, keep its
   DNA intact!

• Divide, Prioritize and Conquer
• Much talk about Machine Translation
• Crowdsourcing localization?
• The deceit of the translation sample
• Don't be stingy with your glossaries
• Thou shall have transparent &
   free Translation Management
   Systems (TMS)

• Are you spending too much on
   AdWords?

• Give your dough to the baker
• Main Street or Wall Street when
  choosing a localization vendor

• ISO standards and localization
• Lowest localization rates

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